National Youth Ambassador Janine Gutierrez leads the Fundraising Hour at Lucky Chinatown
December 2017
World Wide Fund for Nature (WWF) Philippines National Youth Ambassador Janine Gutierrez, a passionate advocate of proper waste management and garbage disposal, became an actual on-ground fundraiser for a day for WWF-Philippines’ “Fundraising Hour” activity at the Lucky Chinatown in Manila.
This fundraising event is one of the activities of WWF-Philippines’ celebrity ambassadors to spread awareness on pressing environmental issues and introduce the Individual Donor Program (IDP) to the public. Through the IDP, everyone is encouraged to directly contribute in the conservation efforts of WWF-Philippines all over the country by signing up at booths in selected malls and venues all over the country or online.
As one of the newest celebrity ambassadors of WWF-Philippines, Janine has already supported several WWF-Philippines activities the past year, including Earth Hour, Sustainable Food, Sustainable Future Fundraising Dinner, Partners’ Night 2017, and a WWF-Philippines site visit in Donsol, Sorsogon.
“I am so glad that I am doing a lot more now to protect our environment. Our activities here in WWF-Philippines encourage everyone, especially the youth, to take an active role in protecting and preserving our planet because together we can make everything possible,” Janine said.
Lucky Chinatown served as the perfect venue for the fundraising event as it has partnered up with WWF-Philippines for its Panda-themed holidays. The festivities feature the “Adopt-a-Panda” campaign, which allows shoppers to take home a panda stuffed toy, a WWF pin, and an official adoption certificate for PhP500. Those who choose to symbolically adopt pandas can easily sustain the environment as all proceeds will go to WWF-Philippines’ conservation programs. The “Adopt-a-Panda” campaign will run until December 31, 2017 or until stocks last.
Each and every contribution will help WWF-Philippines’ campaigns and projects in conserving natural habitats, resources and ecosystems in the country as it carries out its mission to build a future where Filipinos live in harmony with nature.